My Topics

Advertising and Marketing

29 August 2013
Advertising and Marketing, Youth communication

Why Young Kids Are Moved By Interactive TV Characters

13 June 2013
Advertising and Marketing, Health and Wellbeing, Youth communication

(Print) Ads Encourage Dissatisfaction Among Pakistan Youth

4 June 2013
Advertising and Marketing, Youth communication

Urban Kids Most Often Ask for Advertised Products

16 May 2013
Advertising and Marketing, Youth communication

Children’s Difficulties With Understanding of Sponsorship in Theme Parks

25 April 2013
Advertising and Marketing, Health and Wellbeing, Youth communication

Stimulating Healthy Eating? Threat More Effective Than Fun

23 April 2013
Advertising and Marketing, Health and Wellbeing, Youth communication

TV Advertising Leads to Materialism Among Children

18 April 2013
Advertising and Marketing, Youth communication

The Enchanting Effect of Fantasy Appeals in Food Commercials

28 March 2013
Advertising and Marketing, Health and Wellbeing, Youth communication

Food-Promoting Advergames Stimulate Unhealthy Snacking – No Matter What Kind of Food They Promote

14 March 2013
Advertising and Marketing, Youth communication

How Breakfast Cereal Manufacturers Use the Internet to Target Children

21 February 2013
Advertising and Marketing, Health and Wellbeing, Youth communication

Kids Prefer Eating Food Products That Make Them Look Cool at School

12 February 2013
Advertising and Marketing, Youth communication

War of the Dolls: Barbies Most Owned, Bratz Most Wanted

31 January 2013
Advertising and Marketing, Health and Wellbeing, Youth communication

Food Advertising Self-Regulation: A Mere Formality?

24 January 2013
Advertising and Marketing, Health and Wellbeing, Youth communication

Obese Children Turned on by Fast Food Logos

22 January 2013
Advertising and Marketing, Social media, Youth communication

Why Students Play Social Network Games – or Not

17 January 2013
Advertising and Marketing, Youth communication

Internet Savvy Children Reveal More Personal Information to Online Advertisers

24 December 2012
Advertising and Marketing, Youth communication

Parents Open For Children’s Christmas Requests

21 December 2012
Advertising and Marketing, Youth communication

Why Parents Buy The Christmas Gifts They Buy

19 December 2012
Advertising and Marketing, Youth communication

Parents Choose Products for Christmas, not Brand Names

17 December 2012
Advertising and Marketing, Youth communication

TV Commercials Source of Inspiration For British Children’s Wish Lists

14 December 2012
Advertising and Marketing, Youth communication

Children’s Christmas Wishes Crisp and Clear