Paul Ketelaar

Paul Ketelaar is a senior-assistant professor of Communication and Influence at the Behavioural Science Institute, Radboud University Nijmegen in the Netherlands. His research focuses mainly on the effectiveness of digital innovations such as personalized communication, virtual and augmented reality in healthcare and commerce, and on privacy related issues. In addition to his research and educational activities, Paul aims at bridging the academy-society divide. Next to his contributions for Bitescience he blogs about digital innovations for SWOCC.